Barrett-Jackson: The World’s Greatest Collector Car Event

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Barrett-Jackson: The World’s Greatest Collector Car Event

Sunday, March 4th, 2007    Subscribe To Our Feed

Price: $19.16 USD

Lowest used price: $13.68 USD

Book Description
Tom Barrett had a 1933 Cadillac V-16 Town Car he wanted to sell; Russ Jackson came to see it. How this simple meeting between two car buffs in Scottsdale, Arizona, in 1960 started what would someday be the most prestigious collector Car Auction in the world is the story told in Barrett-Jackson: The Standard for Classic and Collector Cars.Highlighting some of the most important collector cars ever offered, and featuring photographs from Barrett-Jacksons extensive collection, this book follows the unfolding of a lifelong friendship and partnershipand the building of a brilliant tradition.From the 1967 fund-raiser Fiesta del los Auto Elegance to the first classic Car Auction in 1971, from the trend- (and record-) setting events that made their name to the high-tech, family-run enterprise Barrett-Jackson has become, the book chronicles a legend built on a mutual passionan American success story founded on that most American of icons, the classic car.

From the Inside Flap
Tom Barrett had a 1933 Cadillac V-16 Town Car he wanted to sell; Russ Jackson came to see it. How this simple meeting between two car buffs in Scottsdale, Arizona, in 1960 started what would someday be the most prestigious collector car event in the world is the story told in Barrett-Jackson: World’s Greatest Collector Car Event.

From the start of the Fiesta de los Autos Elegantes in 1967 to the first classic Car Auction in 1971, to the record-breaking participation in the 1980’s, to live television coverage in the 1990s, and on to record-breaking sales in the 2000s, Barrett-Jackson has become more than just an auction.

It garnered national media attention in 1971 when Tom Barrett’s Mercedes 770 Phaeton sold for a cool $153,000. The annual auction aired live on SPEED channel in 1997, and held a cyber-cast in 1998. And with an addition of Family Value Day in 2006, Barrett-Jackson has stretched to reach people from all walks, and even those to young to walk. The annual Barrett-Jackson Collector Car Event has truly become an experience for the whole family, whether at the auction or from the comfort of the couch.

As staff, trends, and times change, on thing remains the same. Barrett-Jackson has become—and intends to stay—the World’s Greatest Collector Car Event.

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